With Yourst, your data becomes a lasting and measurable relationship.
With Yourst, your customer service becomes a lever for efficiency and loyalty.
1. CRM Structure & Integration
A solid foundation for performance
We implement and optimize CRM systems to centralize data, improve customer knowledge and strengthen collaboration between teams.
Each setup is designed to enhance visibility, efficiency and business impact.
What we deliver:
- CRM integration or migration (Zoho, Salesforce, HubSpot, ActiveCampaign, Selligent…)
- Audience mapping and segmentation
- Pipeline setup, automations and lead scoring
- Integrations between CRM, website and marketing tools
Result
- a clean, actionable database ready to drive customer success.
Marketing Automation
Engage the right audience at the right moment
We design automated workflows to increase loyalty and conversions.
Each scenario is built to deliver the right message, to the right person, at the right time.
What we deliver:
- Automated journeys (email, SMS, nurturing, cross-sell, upsell)
- Behavioral triggers and engagement scoring
- Personalized templates and automated A/B testing
- Continuous performance tracking and optimization
Result
- personalized, efficient and measurable customer journeys.
Personalization & Reporting
From insight to action
We turn customer data into actionable insights and help you measure impact in real time through tailored dashboards. What we deliver:
- Automated dashboards & CRM reporting
- Behavioral analytics and engagement scoring
- Campaign optimization and conversion analysis
- Data-driven strategic recommendations
Result
- marketing performance that’s clear, measurable and actionable.
Help Desk Integration
A seamless and connected support system
We implement and configure customer service tools to centralize requests and boost team responsiveness.
What we deliver:
- Help Desk setup (Zoho Desk, Freshdesk, Zendesk…)
- Integration between CRM, support and marketing systems
- Workflow, ticket and automation setup
- Support team onboarding and training
Result
- a faster, smarter and fully connected customer support experience.
Customer Experience & Loyalty
Build relationships that last
We help you turn satisfaction into lasting loyalty.
Every interaction becomes an opportunity to engage, delight and retain your customers.
What we deliver:
- Mapping of customer journeys and key touchpoints
- Loyalty and retention strategy (programs, offers, content)
- Churn detection and reactivation plans
- Omnichannel relationship recommendations
Result
- a seamless, personalized and engaging customer experience that drives loyalty and long-term growth.
Customization & Reporting
From insight to action
We help you turn your insights into concrete actions.
With intuitive dashboards and relevant KPIs, you can manage your marketing performance in real time.
What we deliver:
- Automated dashboards & CRM reporting
- Behavioral analytics and engagement scoring
- Campaign optimization and conversion analysis
- Data-driven strategic recommendations
Result
- marketing performance that’s clear, measurable and actionable.
Why choose Yourst for your loyalty and performance strategy
We don’t just set up tools.
We build coherent relationship ecosystems that unify data, experience and performance.
Each Yourst project blends strategic vision, technical expertise and operational efficiency to deliver measurable impact.
Our strengths:
Complete vision: CRM, automation, customer service, data
Strategic and technical guidance from one team
Certified experts on major CRM and automation platforms
A performance-driven and ROI-oriented mindset